Social Media (MKT 285)

Term: 2025-2026 School Year Fall Term

Faculty

Schedule

Thu, 12:30 PM - 1:45 PM (8/25/2025 - 12/12/2025) Location: SF MICKE 128

Description

This course explores the ever-changing world of social media and its impact on the business world. Students will explore emerging social media technologies and study their application in contemporary practice. Through hands-on learning, students will design, implement and measure a digital marketing strategy for a business while participating in social networks, forums, blogs, wikis, micro-blogs and more.